Chasing a Title or Carrying a Towel?

When it comes to leadership, how do you measure greatness?

The mother of James and John thought it was having the best seats in Christ’s Kingdom (Matthew 20:20-21). There are those today who would certainly say that executive titles, church size, book deals, Twitter followers, podcast rankings, and global influence are sure signs of high status.

For some, their salacious, ever growing appetite for affirmation leads them to view the academic letters behind a last name as the moment of “arrival.” Ambitious and youthful pastors think greatness is eventually achieved when their subjective calling to ministry finally lands them an objective goal: The #1 spot in the pulpit.

But is that what greatness is in the end? Is leadership simply climbing a ladder of power, so as to eventually be a shot-caller? When it comes to leadership, if greatness is defined by a spot on the executive board, a large following, fancy letters, and dominating a one-way conversation on a weekly basis because you hold the mic or run the counseling department, we need an intervention.

The church does need a type of greatness to live out its purpose in Christ, but in God’s eyes, great leaders are great servants. A cursory glance through the New Testament reveals that the word leader is used rarely when compared to the word servant. That’s not to say that leadership is not an important or prominent theme throughout the Bible (it is), but it is to say that leadership is not so much about carrying a fancy title as it is about carrying a servant’s towel.

Nobody is perfect at having a humble servant’s heart every day, yet certain trends in our life reflect God’s grace in the midst of our own ambitious drive for significance in ministry.

If you are one of those passionate souls who believe they must do something great on this earth, here are three ways things to consider what greatness truly is:


1.) We Must Be Decreasing

Of all the people in the Bible, perhaps John the Baptist could have been the one who’d be let off the hook if he took just a little bit of the spotlight from Jesus. After all, he was the forerunner and ultimate set up man for Christ. Instead, he said he wasn’t the Christ, he wasn’t Elijah, and he wasn’t even a prophet. When pressed for the real story, all he could muster up was quite possibly the most unimpressive personal bio history has known. If John the Baptist had Facebook, the about section would read, “Just a voice. Not worthy to tie Christ’s sandals. Consistently decreasing and not worth a follow. Link to Jesus’ profile ‘here.’”

It can be a monumental challenge to stomach the obscurity that comes from consistent “decrease,” but it’s part of every pastor’s journey. There may be seasons when a gifted pastor is not in the pulpit, but desperately wants to be. There may be seasons when a pastor is called to play a supporting role in someone else’s ministry – and could do more on his own. None of this matters in the grand scheme of what God is constantly teaching His servants. If we cannot accept that His plans and timing are better than ours, that’s a sign that we are still living with an “I must increase” mentality.

Obscurity doesn’t mean obsolete. You don’t need to see your impact to have an impact. John the Baptist was locked in a prison waiting for his head to roll while Jesus – the Jesus he got to baptize – was adding disciples by the minute.

Greatness is giving up what you could do for what you must do. Everybody can be great.


2.) We Must Be Washing Feet

Yes, it’s true, regardless of how above-the-task we think we are. Imagine Jesus the Christ taking the towel and the basin as he washed the feet of Judas the Betrayer. Surely, a towel has much to do with greatness (John 3:1-17; Luke 22:24-27).

Greatness isn’t doing ministry from an ivory tower. Greatness isn’t well-manicured finger nails that click a wireless mouse through hours of Logos. Greatness isn’t preaching all the biggest conferences.

Greatness is bowing low to wash feet.

Ministry is messy and Jesus knew we would all long for clear calendars, simple churches, and well-behaved congregations that don’t interrupt our day in the study, so He showed us a better way. Dirty, smelly, crooked, cracked feet are the key.

Even for those who make our lives difficult. When no one is watching. And when no one washes ours. Greatness is grabbing a towel.


3.) We Must Be Faithful Stewards

Paul set the standard for the greatness of a church leader by modeling the greatness of a servant. He considered himself a slave of Christ (Philippians 1:1), and a steward of the mysteries of God (1 Corinthians 4:1). The criteria for a steward in his mind was faithfulness (4:2). As we consider how we will leave a mark on this earth in ministry, it is imperative that we consider what it means to be a steward of all God has given us.

We will be called to give an account for how we managed for the Master. A leadership title is a responsibility that involves accountability (1 Corinthians 3:13; 2 Corinthians 5:10). Stewardship is weighty in light of the implications.

On the minister as a steward, Charles Spurgeon wrote,


…a steward is a servant, and no more. Perhaps he does not always remember this; and it is a very pitiful business when the servant begins to think that he is “my lord.” It is a pity that servants, when honoured by their master, should be so apt to give themselves airs. How ridiculous Jack-in-office makes himself! I do not refer now to butlers and footmen, but to ourselves. If we magnify ourselves, we shall become contemptible; and we shall neither magnify our office nor our Lord. We are the servants of Christ, and not lords over His heritage. Ministers are for churches, and not churches for ministers. In our work among the churches, we must not dare to view them as estates to be farmed for our own profit, or gardens to be trimmed to our own taste. Some men talk of a liberal polity in their church. Let them be liberal with what is their own; but for a steward of Christ to boast of being liberal with his Master’s goods, is quite another matter.

Greatness isn’t in the title you’re called, it’s in the towel you carry.

Costi Hinn

Costi Hinn is a church planter and pastor at The Shepherd’s House Bible Church in Chandler, Arizona. He is the president and founder of For the Gospel. He has authored multiple books including God, Greed, and the (Prosperity) Gospel [Zondervan, 2019], More Than a Healer [Zondervan, 2021], and a children’s book releasing in the Fall of 2022. Costi and his wife, Christyne, live in Gilbert, Arizona with their four children. Follow him @costiwhinn.

See more posts from this author here: https://www.forthegospel.org/costi-hinn

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